Bima Awards 2014
Bima awards were celebrating 30 years and asked creatives to come up with a campaign to surround this and be the theme for their next awards ceremony.
I teamed up with a creative team to produce this. Our idea was to promote the nostalgia around the being 30 or turning 30 through a series of channels. We proposed a digital and printed yearbook which would feature various creative people who were attending the awards and you were able to fill it in yourself online. We also had a mix-tape as a mail out and Spotify account to support this digitally.